Rich Dad Fundamentals The Cashflow Quadrant (the money comes from)

The Cashflow Quadrant categorizes people according to where their money comes from – employee, self-employed, business owner, or investor. Owning a Business where you don’t have to do any work yourself or being an Investor who makes money by groundfloor investing is the greatest form of freedom.

some questions always come to our mind Why do the rich continue to get richer while the poor continue to get poorer Every person achieves financial freedom at an early age so.

It’s easy to let your career run on autopilot and to lose sight of your goals. A good way to evaluate is to use what is called the cash flow quadrant. Because of this, it is helpful to be able to evaluate your development and track the progress of your vocation. It is particularly useful to analyze your professional life with the cash flow quadrant developed by Robert Kiyosaki.

Robert Kiyosaki is one of today’s most influential business authors and the author of the bestselling 1997 book Rich Dad Poor Dad. Today we’re going to use Kiyosaki’s “titular cashflow quadrant” as a reference from the second book in that series, Rich Dad’s CASHFLOW Quadrant.

It’s a surprisingly simple concept that’s incredibly useful for your career.
Get started by learning about the cash flow quadrant and how it can help you make pivotal professional changes. He couldn’t comprehend. There was no category for turning down a steady, high-paying job in order to start your own business. ( zero investment business idea)


There are two categories of people.

According to Rich Dad’s CASHFLOW Quadrant, there are two types of people in the world:

1. left-handed

2. Right-handed

Understanding my rich and poor dad’s reactions requires understanding their worldviews. I have been teaching the CASHFLOW Quadrant for many years. This may be a review course for some of you. I hope it will inspire you to think differently about money for others in the future. In each of the four CASH FLOW quadrants, there are two people.

The left side of the CASHFLOW Quadrant

There are Es and Ss to the left of the quadrant. Taxpayers and traders are to the left. Each of them has its own viewpoints.

The letter E stands for Employee.

  • Security is the most important thing to employees at the end of the day. To him, there was nothing riskier than that. He had been an employee his entire life and wanted nothing more than security. Therefore, he could not understand why I would want to be a business owner and Investor.
  • Education aims to learn the skills needed to land a well-paying job with great benefits. Since employees tend to avoid risk, they do not see the need to learn about money or how it works. Therefore, my dad loved working for the State of Hawaii.
  • When employees need more money, they look for a higher-paying job.

S stands for self-employed.

  • Most of the people in the self-employed quadrant are not good employees and think no one can do their job better than them. Security still appeals to them, but they are tolerant of risk, so they don’t mind working for themselves. They prefer it that way because they feel in control of their future.
  • You’ll find doctors, lawyers, dentists, accountants, and other service providers in the S quadrant. Their work standards are extremely high, and as a result, they have a hard time delegating. Since they do everything better than anyone else, they don’t like to hire employees. Because of this, they make money only when they are working. Their job is their business, not their business is their job.
  • Self-employed individuals need more money and look for more hours to bill.
Cashflow Quadrant

CASHFLOW Quadrant on the right

The right side of the quadrant contains Bs and IS. They pay the least taxes and create or invest in assets that generate cash flow even while they are sleeping.

A business owner is called a B

  • Businesses do not own a job, unlike those in the S Quadrant. They have a product or a system that makes money even when they are not working. Because business owners know they cannot succeed on their own, they seek to hire people who specialize in skills needed for their businesses and who are more talented and skilled than them. Delegating as much as possible is their goal, not keeping all the work for themselves. Owners of successful companies know they can leave for a year and come back to find their business still profitable and running well.
  • Owners of businesses are often seen as risk-takers, but from the point of view of a business owner, being an employee is riskiest since employees have no control. 
  • The business owner can fire or lay off employees, but no one can take the business away from them. The business owner has the most control over making a business work and survives when the economy is down. Businesses that need more money often create new products or acquire new income systems.

I stand for Investor.

Real estate Investing makes up 70% of the income of the world’s wealthiest people, and wages make up 30%. There is the highest level of financial education among investors in the CASHFLOW Quadrant. They are skilled at identifying assets that provide steady income in cash flow, and they often use other people’s money (OPM) to acquire those assets. The money they earn from these assets is then used to acquire even more assets, thus increasing their build wealth fast. The biggest tax breaks are available to them, they don’t have to work at all if they prefer, and they aren’t responsible for managing employees.

The goal of an investor seeking more money is to acquire an asset that generates passive income.

The price of choosing security over freedom

1. The line between the two sides of the CASHFLOW Quadrant separates those who are struggling and those who are prospering in today’s economy.
2. I’ve written about this before since the middle class, and the poor have had stagnant or shrinking wages. The left side of the quadrant continues to look at those who invest and own businesses as risk-takers while thinking that they live in security.
3. It is said that those who operate on the left side of the quadrant pay more in taxes and interest on liabilities the more money they make. The Rat Race keeps them feeling poor through a vicious cycle.
4. Understanding the difference between Es and Ss’ financial intelligence is important to understand why they don’t get rich.
choosing security

READ ALSO: How to build wealth in your 30s

What really makes you wealthy

  • If I ask most people, “How do rich people become rich?rich?rich?” the answer they usually give me is, “They make a lot of money.”Making money does not make you rich. Your ability to keep money is what makes you rich.
  • Those on the right side of the CASHFLOW Quadrant pay the least taxes, know how to use debt as a source of income, and use assets to hedge against inflation. In addition to making more money, they also keep more money than employees and self-employed individuals.
  • The people on the left side of the quadrant earn income by working. Their income is the most heavily taxed. Taxpayers on the right side of the fence work hard. Tax shelters are few and far between for them. Work for passive income, which is the least taxed income. Their tax code contains many tax breaks they can take advantage of.

The right quadrant is reached by moving from the left quadrant.

I encourage you to begin changing your mindset if you wish to move to the right side of Rich Dad’s CASHFLOW Quadrant. A study conducted some time ago looked at the mindset of those who moved from poverty to wealth. Three things were considered:


The company maintained a long-term vision and plan
As a result, they believed in delayed gratification
Compounding was used to their advantage

They also looked at those who became poor after being wealthy. These three factors were considered: By thinking in terms of acquiring assets that produce passive income rather than living paycheck to paycheck, you will be able to move to the right side of the quadrant. Make small investments, be patient, and watch what you accumulate over time.


Their vision was short-term
There was a desire for instant gratification among them
They abused the power of compounding

By thinking in terms of acquiring assets that produce passive income rather than living paycheck to paycheck, you will be able to move to the right side of the quadrant. Make small investments, be patient, and watch what you accumulate over time.

Cashflow Quadrant – How You Earn Income Is Important

  • Find the right financial fast track for you with the Cashflow Quadrant. It reveals how to go beyond job security to achieve greater financial security by generating wealth from four selective financial quadrants. We are investigating why some people work less, earn more, pay less in taxes, and feel more financially secure than others. Choosing the proper quadrant is all a matter of knowledge.
  • CASH FLOW represents the different ways of generating income. Different ways of generating income call for different technical skills, different educational paths, and different types of people.
  • There are four quadrants of cash flow. This powerful principle guided my own entrepreneurial path for achieving financial freedom. Robert Kiyosaki’s book by the same title contains the same idea.
  • There are a variety of ways to generate income in each quadrant, as you can see. There are people who earn money in only one quadrant, and there are people who earn money in all four. Each has its advantages and disadvantages.
  • The two quadrants on the right (B & I) are the primary paths to financial independence. Most of Kiyosaki’s book discusses the unique skills and mindsets required to succeed on this path.

How Does The Cashflow Quadrant Work?

Now, let’s examine the quadrant itself: The cash flow quadrant has two important characteristics you should understand. There are three types of workers represented by the letters:

  • stands for employee.
  • stands for self-employed.
  • stands for the business owner.
  • stand for the investor.

We will discuss these four categories in more detail later on. Second, the cash flow quadrant is divided vertically into two halves. As a result, S and E are paired together, and I and B are also paired together. Taking a look at the four categories will make this clearer later. Let’s examine each quadrant in more detail.

E – Employee

  • A worker has a job. The majority of people earn their living this way. Generally, jobs are owned by businesses, which can be a single person or a large organization. Employers pay employees for their time, energy, and skills in exchange for a paycheck and benefits.
  • Employees can earn a little or a lot of money. Employees’ income stops when they stop working (or when the business stops).
  • The primary problem in the E quadrant is the long-term inability to control income. An employee’s financial security, freedom, and security are subject to the whim and success of their employer.

S – Self-Employed

  • The lack of control many employees experience leads them to decide to work for themselves. Self-employed people still work, but they own their own businesses.
  • A dentist, an insurance agent, a restaurant owner, a realtor, a handyman, and others work in the S quadrant. As with employees, many self-employed people earn very large incomes, but their income drops as soon as they stop working.
  • Having more control as a self-employed individual means having more responsibility as well. To succeed, you need to work harder and longer. As a result, you will eventually become fatigued and burnt out.

In case you are self-employed.

Your business skills enable you to move into the B quadrant if you are self-employed. Perhaps you have experience managing others if you have worked in teams. You know how to network, find the right people for the right jobs, and how to identify the right people for a position. When you’re first starting out, you might build a business that you can sustain yourself (since you’re already used to working for yourself). 

There are many micro-businesses that meet this criterion, including:

  • Online stores at Amazon
  • Businesses in precious metals

However, to move fully into the B quadrant, you will need to put your existing skills to work and learn some new ones, such as leadership skills. In addition to being a great business owner, Kiyosaki emphasizes that a great leader is one who feels confident about their leadership abilities as soon as possible.

B – Business Owner

  • In the B quadrant, people own a system and lead others. Business owners don’t have to be constantly involved in managing the systems and people who work for the business.
  • S and B owners can run the same types of businesses. In this case, a plumber could own and operate his own plumbing business, or a business owner could create a plumbing business and hire plumbers, administrators, and managers to manage it.
  • Most of the world’s wealthiest individuals own their own businesses. Microsoft’s Bill Gates, Amazon’s Jeff Bezos, and Facebook‘s Mark Zuckerberg are among them.

I – Investors

  • Investors own Income-producing assets. This quadrant represents passive income. In this quadrant, investors typically have money earned in one or more of the other three quadrants, and they invest it to produce even more money for themselves.
  • Investors commonly purchase companies owned by those in the B quadrant. They are investing capital fuels the systems created by the business owner so that the business can grow even more (and earn even more income) in the future.
  • In general, there are several paths to financial independence, but most lead to B and I in the right quadrant. So, if you would like greater financial independence and freedom, it would pay to learn the skills and mindset needed to make this move to the right side.

Cashflow Quadrant Benefits

  • You can use the cash flow quadrant to identify the quadrant you’re currently in and change it.
  • In his book, Kiyosaki mentions how the quadrant is beneficial to self-employed individuals and employees who wish to become investors or business owners.
  • You gain financial freedom when you stop working for money and start having money work for you, as Kiyosaki calls it.The quadrant can also be helpful for anyone looking to evaluate (or reevaluate) their career.
  • You’re forced to take a step back and evaluate your entire professional career. You can use the cash flow quadrant to put your goals in perspective and consider the big picture no matter what they may be.
  • The quadrant can also be used as an exercise. The book makes you think about how you earn your money and your work life. As a result, you start to consider how satisfied you are with your current quadrant.


Using the Cashflow Quadrant, you can find the fast financial track that works best for you. A study will reveal why some people work less, earn more, pay less in taxes, and feel more financially secure than others. Four specific financial quadrants can generate wealth to achieve greater financial security beyond job security. Rich Dad’s Cash Flow Quadrant is based on a grid consisting of four quadrants, in this case, the letters ‘E’, ‘S,’ ‘B,’ and ‘I.’


What are the four cash flow quadrants?

There are four sections to the Cashflow Quadrant: Employees, Self-Employed, Entrepreneurs, and Investors. Quadrants have advantages and disadvantages, and the author explained that they aren’t created equally.

How important is the Cashflow Quadrant?

Kiyosaki was able to identify the effect of taxation on different career types by using the cash flow quadrant. Additionally, he discusses how the mindset of people in each of these quadrants influences their career path towards financial freedom.

How do the 4 quadrants of business work?

E, S, B, and I are the four quadrants. “E” stands for Employee, “S” for Self-Employed, “B” for Business Owner, and “I” stands for Investor.

How does the quadrant of wealth work?

Business owners are in the top right quadrant, while employees are in the top left quadrant. The bottom left contains self-employed individuals, and the bottom right contains investors. According to many experts, it is better to be on the right side of this model rather than the left.

Who invented the cash flow quadrant?

Kiyosaki, Robert
Robert Kiyosaki’s Rich Dad’s Cashflow Quadrant: Guide to Financial Freedom was one of the first books I read about personal finance. Many people have a cult following for the book. Kiyosaki describes four ways to build wealth in the book. Yet only two of them can free you from the grind of daily life.